One of the most frequently asked questions when making a real estate investment is the advantages of buying an apartment off-plan, during the project launch phase, compared to buying a completed apartment. In recent years, especially in major cities and developing regions such as Antalya, the financial benefits of becoming a homeowner at launch prices have attracted significant attention.
What Is a Launch Price?
A launch price is the most favorable price level offered during the initial sales phase of a residential project. During this period, the developer generally keeps prices lower in order to generate strong demand for the project quickly and to secure financing.
Advantages of Buying an Apartment During the Launch Period
- Lower Cost: As the project progresses, prices increase gradually. An apartment purchased during the launch period can have a significant difference between its purchase price and its market value at the time of delivery.
- Yüksek Prim Potansiyeli: Proje tamamlandığında fiyatlar genellikle %30-50 arası prim yapar. Bazı bölgelerde bu oran %100’e kadar çıkabilir.
- High Appreciation Potential: Once the project is completed, property prices typically appreciate by 30% to 50%. In some areas, this increase can reach up to 100%.
- Flexible Payment Terms: During the launch period, developers may offer longer-term installment plans or interest-free payment options.
Profit Analysis: Off-Plan vs. Completed Apartments
Example: In Antalya, an apartment offered at a launch price of TRY 3,000,000 in a new residential project can increase in value to TRY 4,200,000 by the time it is delivered. This represents a gain of nearly 40%. The actual rate of appreciation may vary depending on the project’s location, brand value, and overall market conditions.
Advantages Compared to a Completed Apartment:
- Lower down payment
- Higher real return in a shorter period
- Returns Independent of Market Fluctuations
Things to Consider
- The reliability of the project and the developer
- The transparency of permits, title deeds, and legal procedures
- Contract details and the project delivery date
Buying an apartment off-plan at launch prices can provide a significant financial advantage when investing in the right project. Compared to purchasing a completed apartment, you can acquire the property at a lower cost while achieving substantial returns within a relatively short period. However, to minimize potential risks, conducting thorough research and seeking professional guidance are of great importance.
